UN tourisms emphasized the kingdom’s assets as a “privileged” goal for investors in the tourism sector. In a report published on Saturday, the SG emphasized the organization based in Madrid, Zurab Pololikashvili that Morocco Morocco “Offers very attractive perspectives for investors thanks to its strategic geographical position, the resistant economic environment and its proactive politics in favor of direct foreign investments.”
With the title “Investing in Morocco”, this focus returns to the attractiveness of Morocco for investors and reveals the FDI flows, which have reached an average of 3.5 billion dollars a year in the past five years, all sectors. In the period 2014-2023, the tourism sector thus won a large windfall that was estimated at $ 2.2 billion when the hotel infrastructure was completed between 2015 and 2024 $ 2.6 billion.
Last year Morocco confirmed his dynamics in the field of tourism and welcomed 17.4 million tourists, which accounts for 35% compared to 2019. This number also enables the sector to double its contribution to GDP. It increases from 3.7% in 2020 to 7.3% in 2023. In the areas of Tourism, the royalty was distinguished. An increase of 43% compared to 2019 and reached $ 10.5 billion in 2023, an increase of 28% compared to the same year. “
This is not all: Morocco remains the 5th in relation to GDP, Africa does an average growth of 2.5% in the past decade. At an economic level, she recorded an average growth of 2.5% between 2015 and 2024, with forecasts of 4% in 2025 and 3.6% in 2026 reminding of UN tourism, and the control of inflation also contributes to strengthening the country’s competitiveness as a stable and attractive goal for investments.
The organization also emphasizes the proximity to Europe that enables a market of 2.5 billion consumers. On the cultural heritage, Morocco has other important assets for the development of tourism: 9 locations listed as a UNESCO World Heritage Site, 11 national parks, leading infrastructures with 19 airports, 27 commercial ports and 2,000 km of motorways.
In addition, the kingdom has strengthened its accommodation capacity of Morocco by more than 60%since 2012, which contributes to the development of the sector. Finally, the UN tourisms find that the investment in the sector is also supported by the support of the Moroccan tourist Engineering Company (SMIT) that supports the project managers.