Rabat – The Ministry of Digital Transition and Administrative Reform, Royal Air Maroc (RAM) and the Digital Development Agency (ADD) signed a partnership on Monday to support the digital transformation in Morocco. The agreement was announced during the third edition of Gitex Africa, which took place in Marrakech from April 14th to April 16.
This partnership is part of the National Strategy Morocco, digital Morocco 2030And follows the instructions of King Mohammed VI.
According to an official explanation, the goal of the partnership, the part of the national strategy of the digital Morocco 2030 is to “accelerate the innovation in the travel sector” and to make Morocco an important hub for Travelch in Africa.
The agreement focuses on three main goals to support digital change in the airline and travel trains. First, RAM will act as an official airline for Gitex Africa. This will give the national airline more visibility and offer special travel offers for participants and African startups.
Second, the three partners want to promote the Travelch ecosystem in Morocco by determining, supporting and promoting innovative startups in travel and air traffic. For this purpose, programs such as the RAM Digital Open Innovation Initiative, Regional Road Shows, Mentoring programs and a new national label called “Traveltech Innovator” are launched.
The partnership also promotes the exchange of knowledge and cooperation. Training meetings, experience in experience in experience and the joint development of digital solutions will provide to promote stronger cooperation between public and private sectors and startups.
Finally, the agreement contains specific measures to help private trips to become digital. This includes access to platforms such as Moukawala Raqmya and Academia Raqmya as well as awareness workshops to improve digital skills in the industry.
