Rabat – Morocco has appointed France as a guest of honor for the 17th edition of the international agricultural exhibition in Morocco (SIAM). running From April 21st to April 27th in the city of Meknes.
The French pavilion in the international hall brings together almost 50 exhibitors and is the result of a joint effort from France, the French Ministry of Agriculture and Food sovereignty, the French embassy in Morocco, the Auvergne-Rhône-Alpes and the French Chamber of Trade and the Industry in Morocco (CFCIM).
In the past few months, diplomatic relationships between Morocco and France have recorded a remarkable improvement, especially after the formal recognition of Morocco’s sovereignty over the Sahara.
Since then, the bilateral ties have reinforced in several sectors, including agriculture, education and innovation. Morocco was also honored as a guest of honor at several main events in France.
The 2025 edition of SIAM comes less than a year after the signing of an agricultural framework between France and Morocco in 2024. The agreement focuses on key areas such as the exchange of knowledge in agricultural training, the development of animal production chains, adaptation to climate change and the use of innovative agricultural technologies.
“France as a leading agricultural manufacturer in the European Union with a market value of almost 90 billion euros in 2024 plays an important role in the design of global agricultural standards,” said Christophe Lecourtier, French ambassador in Morocco.
“We are proud to present our innovations and deepen our cooperation with Morocco, especially through the French pavilion at Siam,” added Lecourtier.
France is also the world’s leading exporter of seeds and Europe’s top manufacturer of agricultural inputs, Business France said in a press release. More than 500 French companies work in the area of
The French pavilion covers 400 m² and the management that represent the entire value chain of the agrarfood, from animal genetics and sustainable irrigation solutions to the infrastructure for organic agriculture and storage, added the explanation.
“The country of honor at Siam this year reflects the depth of our agricultural partnership with Morocco,” said Thierry-Alain Truong, head of the Agrartech-Frankreich pavilion at Business France.
In the conference room within the French pavilion, various discussions about topics such as agricultural ecology, water resource management, climate economy, animal technologies and the support of France for the agricultural transition from Morocco are experienced. The speakers include representatives of the Cirad, Morocco’s Agricultural Development Agency, Comader, Medz and regional officials from France.
The CFCIM organizes B2B meetings between French exhibitors and Moroccan interest groups to accelerate the commercial ties and start concrete joint ventures.
“These tailor-made business meetings are supposed to trigger real partnerships and boost the commercial exchange between our two countries,” said Claudia Gaudiau-Francisco, President of the CFCIM.