The advertising investments in Morocco reached 452 mdh in the first ten days of the Ramadan, which, according to the empire, rose just by 0.4% compared to 2024. Television remains with a 68.2% market share (307.9 mDH), followed by display (54.1 mDH) and radio (43.7 mdh).
The food sector comes first with 135 MDH (+7.9%), followed by telecommunications (69.4 mDH) and bank insurance (24.9 mdh). Appliances lists the strongest increase (+241.2%).
The number of advertisers rose by 2.4%and reached 859. The display remains the most popular media with 510 advertisers (+2.6%), while television and radio display a decline.
M.Ba.
