Tourism: “Fez-Meknes needs to better promote its historical monuments”
The Fes-Meknes region recorded 808,000 tourists in 2024, an increase of 4% compared to 2023. According to the figures announced on Monday during a coordination meeting chaired by Wali Mouaâd Jamaï, classified tourist establishments numbered 1 last year .5 million overnight stays. by 3% compared to 2023. It should be emphasized that this is The increase is about 11% nationwide (more than 26.4 million overnight stays and more than 17.4 million tourists (+20%).
For the first territorial manager, the Fes-Meknes region, which accounts for 40% of the Kingdom’s historical monuments, must do better. Especially since it has the potential to attract new customers. To achieve this, it is necessary to strengthen its attractiveness, condense its air connections and increase its animation. The Wali therefore calls for the development of an annual cultural agenda, “the development of tourism in the historical heritage of the medinas of Fez and Meknes”, the promotion of ecotourism and thermal tourism, and the creation of connections with direct flights to Africa. With the aim of increasing arrivals and increasing the average length of stay (DMS), Jamaï aims to exploit the region’s full potential to rank it among the top 3 best destinations in the Kingdom.
The same goes for Moulay Ahmed Sentissi, president of the Regional Tourism Council (CRT) of Fez-Meknes, who wants to bring together all the region’s professionals to promote the diverse facets of the destination. In terms of investments, Mouaâd Jamaï promises a red carpet for operators who will participate in the construction of 2,000 additional rooms. This is intended to strengthen the hotel capacity of the host city of the CAN 2025 and the 2030 World Cup. You will find further details in our next editions.
YSA